Urban, Heritage Tourism Features and Tourist Satisfaction (A Case Study of Kandy)

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Date
2013
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Uva Wellassa University of Sri Lanka
Abstract
Cultural/heritage tourism is the fastest growing segment of the tourism industry because there is a trend toward an increased specialization among tourists. Especially, Americans, European tourists are interest in traveling to cultural/ heritage destinations has increased recently and is expected to continue. (Virginia Department of Historic Resources, 1998) The recent studies about cultural/heritage tourism focused on the characteristics of tourists who visited cultural/heritage destinations. The study attempts to investigate the relationship between cultural/heritage destination attributes and tourist satisfaction, and to identify the relationship between tourist satisfaction and re visit to the destination. The expectancy-disconfirmation theory provided a conceptual framework for this study. The expectancy-disconfirmation theory holds that consumers first form expectation.- of products or service performance prior to purchasing or use. The study area for this study was Kandy heritage destination. Because Kandy known as a cultural capital in a Sri La ka. Because of those heritage attraction most of the tourist are visiting to the Kandy.
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Keywords
Hospitality, tourism And Events Management Degree Programme
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