The Influence of Rural Tourism Experience on Tourist Revisitation (with Special Reference to Haputhale Area)

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dc.contributor.authorPathirana, P.C.D.
dc.date.accessioned2021-11-02T05:46:06Z
dc.date.available2021-11-02T05:46:06Z
dc.date.issued2015
dc.description.abstractThe objective of 'rural tourism' is to provide net benefits to the people of the rural areas, and expand their participation in tourism product development. Recent trends in tourism demand, particularly in urban areas, have sparked widespread interest in rural areas as a destination for recreation and tourism. Travelers who travel in non-urbat areas are travel to get experience about nature based activities, lifestyle, culture, tradition etc. The main objective of the present study is to identify the influence of rural tourism experience on tourist revisitation. There are five dimensions to measure the independent variable. In this study, quantitative approach was used. The study collected responses from 125 respondents, from Haputhale area and applied Structural Equation Model for model testing and SPSS as analytical method for quantitative study. Results reveal that the rural tourism experience dimensions (education, esthetics, escapism, ecological & cultural attractions and physical infrastructure) are positively predicting rural tourists' revisitation. Also there is a partial mediation effect of the satisfaction on the relationship between the tourism experience and revisitation. Further in this study measure tourist perception only from numerically values. Future researchers can apply this research to geographical locations and can conduct a comparison among the results and conclusions. Key words: Rural tourism, Rural Tourism Experience, Satisfaction, Revisitationen_US
dc.identifier.otherUWU/HTE/15/0040
dc.identifier.urihttp://www.erepo.lib.uwu.ac.lk/bitstream/handle/123456789/7511/HTE%2015%20040-07042021142153.pdf?sequence=1&isAllowed=y
dc.language.isoenen_US
dc.publisherUva Wellassa University of Sri Lankaen_US
dc.relation.ispartofseries;UWU/HTE/15/0040
dc.subjectHospitality, Tourism and Events Management degree programme (HTE)en_US
dc.titleThe Influence of Rural Tourism Experience on Tourist Revisitation (with Special Reference to Haputhale Area)en_US
dc.title.alternativeResearch Article – HTE 2015en_US
dc.typeThesisen_US
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