Research Symposium-2011

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Browsing Research Symposium-2011 by Author "Ambagala, A.P.A.C."

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    E-Solution for the Newspaper Industry in Sri Lanka: A Feasibility Analysis through Case Studies
    (Uva Wellassa University of Srilanka, 2011) Walpitagamage, S.Y,; Kekiriwaragodage, S.S.; Ranasinghe, R.A.D.T.N.; Ambagala, A.P.A.C.; Kahandawaarachchi, C.; Thelijjagoda, S.
    Note: See the PDF Version E-commerce can be defined as buying and selling of products with financial transaction over electronic systems such as the internet and other computer networks (Schneider, 2007). It is one of the rapid development mechanisms in the Sri Lankan economy. On the other hand a newspaper is a regularly established publication which contains essentially news, information and advertising, usually printed on relatively inexpensive basis (Wikipedia, 2011). Even with technological advancements in the world, the Sri Lankan newspaper industry still depends on traditional methods. Hence, the Sri Lankan newspaper industry faces many problems, especially inefficiency in the business process and the dissatisfaction of industry stakeholders. However the demand for the newspapers is still high. Therefore, the use of E-commerce in its business process can easily increase the efficiency of the Sri Lankan newspaper industry. This paper focuses on identifying a feasible E-commerce solution to the Sri Lankan newspaper industry. Therefore, paper examines the general process of newspaper industry and its issues. The research concludes with the identified feasible E-commerce solution to the newspaper industry in Sri Lanka. The solution is carefully designed into E-commerce application call E -Ad Center to offer solutions to the problems currently faced by the industry.