The Impact of Non-work Roles on the Success of Women Owned SMEs With Special Reference to Western Province)

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dc.contributor.authorVimarsha, G.D.T.
dc.contributor.authorFasana, S.F.
dc.contributor.authorJayasinghe, N.C.
dc.date.accessioned2021-01-29T06:10:20Z
dc.date.available2021-01-29T06:10:20Z
dc.date.issued2020
dc.description.abstractEntrepreneur success research suffers from a lack of consistency in defining the scope of non-work (life outside work). Considering the evolving life preferences of modern women entrepreneurs, entrepreneur success researchers should have a broader view of life which expands beyond work-family and include other non-work domains of life. This study is an attempt to establish that for today’s women entrepreneurs. For this study, several non-work domains were identified from previous literature. The research was based on primary data and the data were collected through 160 women entrepreneurs selected using a stratified sampling method and convenience sampling method by distributing self-administrated questionnaires. To validate research objectives, 10 women entrepreneurs out of 160 were selected who have achieved success in their business. Data were analyzed using descriptive analysis, structural equation modeling, and thematic analysis. Results indicated that there is a significant positive relationship between nonwork roles (marital role, parental role, community involvement, leisure activities, and religious involvement) and the success of women's owned SMEs. Findings further revealed that the women entrepreneurs were satisfied with the existing level of non-work roles participation in Sri Lanka. Women entrepreneurs identified family support, personal factors, and quality employee base as supportive factors for engaging and balancing their non-work roles. Hence women entrepreneurs also should focus on non-work roles as same as work roles in attaining success. This study provides an insight into future researches, policymakers, and academics to a novel direction of the curriculum. Keywords: SMEs success, Non-work roles, Women entrepreneursen_US
dc.identifier.isbn9789550481293
dc.identifier.urihttp://www.erepo.lib.uwu.ac.lk/bitstream/handle/123456789/5696/proceeding_oct_08-169.pdf?sequence=1&isAllowed=y
dc.language.isoenen_US
dc.publisherUva Wellassa University of Sri Lankaen_US
dc.relation.ispartofseries;International Research Conference
dc.subjectBusiness Managementen_US
dc.subjectMarketingen_US
dc.subjectEntrepreneurship managementen_US
dc.titleThe Impact of Non-work Roles on the Success of Women Owned SMEs With Special Reference to Western Province)en_US
dc.title.alternativeInternational Research Conference 2020en_US
dc.typeOtheren_US
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