Abstract:
The primary purpose of this research was to identify the impact of information strategy in the context banking sector with reference to Uva Development Bank. This research paper develops and tests a model to examine the effect of Information Strategy (IS) to the Financial Performance (FP) in the Uva Development Bank branches. This research presents an analytical discussion and empirical evidence of the relationship information technology investment and FP. Theoretical views allow for the complex relationship between the IS and FP. The results are tested on the basis of 10 Uva development branches represent Uva province; data are collected primary and secondary sources. Empirical evidence is presented that IS having indirect, strong positive relationship with FP through organizational performances (OP). Organizational performances are highly depending on information strategy practices with service leadership.
